UC Davis Health has launched a new initiative to improve the organ transplantation system throughout California and work toward equity in organ donation. The initiative is called “Pluralist,” which stands for “patient centered precision digital health education.” Pluralist hopes to increase the availability of donor organs and access to life-saving surgery regardless of a patient’s socioeconomic standing. It will achieve this by developing scalable health education interventions that will be delivered by culturally competent health care providers.